AI Insights · Timothy · October 2021
Top 5 Hasbro Games on iOS in the US Q3 2021
In Q3 2021, Hasbro's top 5 games on iOS in the US showed varied performance in downloads, revenue, and active users, according to Sensor Tower data.
In Q3 2021, Hasbro's top games on the iOS platform in the US experienced diverse trends in weekly downloads, revenue, and active users, highlighting their popularity and engagement levels.
World of Peppa Pig: Kids Games had a strong performance in Q3 2021. Weekly revenue saw a steady increase, starting at approximately $42.6K at the end of June and peaking at around $52.3K by the end of August. The game's weekly downloads fluctuated, reaching their highest at 34.4K in the week of September 20. Active users also showed a positive trend, peaking at 86.6K in mid-August.
Scrabble® GO - New Word Game experienced a mixed quarter. Revenue peaked at $81K in mid-July but saw a gradual decline, ending the quarter at around $57.7K. Downloads remained relatively stable, fluctuating between 23K and 24K, with a notable dip to 17.5K in mid-September. Active users decreased from 232K at the end of June to 181.9K by the end of September.
Magic: The Gathering Arena showed considerable fluctuations in its revenue. The highest weekly revenue was approximately $482.8K in mid-September, while the lowest was around $146.9K at the end of August. Downloads varied, peaking at 22.9K in the first week of July. Active users remained relatively stable, averaging around 67K to 74K throughout the quarter.
Yahtzee® with Buddies Dice maintained a robust revenue stream, peaking at about $851.9K in the last week of September. However, downloads saw a decline, starting at 15K at the end of June and dropping to 10.6K by the end of September. Active users also saw a slight decline, from 230.2K at the end of June to 191.8K by the end of September.
PJ Masks™: Moonlight Heroes had a more modest performance. Weekly revenue was highest at $799 in early July but dropped significantly in subsequent weeks. Downloads peaked at 26.1K at the end of July, with active users reaching their highest at 57.1K during the same period.
This data, sourced from Sensor Tower, provides valuable insights into the performance of Hasbro's top games. For more detailed insights and analysis, visit Sensor Tower.